Boost your digitization & B2B collaboration with Link: 5 key takeaways

Some days bring a little extra excitement. 

Yesterday, we hosted an engaging customer seminar at Munkebjerg Hotel in Vejle, uniting 50 of our customers — from developers to product owners — with our integration experts. 

The seminar, “Boost your digitization & B2B collaboration with Link”, was an inspirational day designed to provide insights into EDI optimization and the latest updates to our integration platform, Link.  

Our aim was to encourage the customers to take even more control of their integrations, unlocking their product’s full potential, and to introduce new features for streamlining business processes further. 

Throughout the day, the participants asked many interesting questions, leading to valuable knowledge sharing. 

Here’s a summary of the key points discussed, boiled down to five takeaways on how to excel with your EDI: 

1. Make EDI a strategic goal at top management level  

Strategic commitment from your top management is crucial for EDI success. Without it, EDI initiatives will likely falter. Start by asking yourselves what you would achieve with it. Perhaps you want to save time, ensure timely invoicing, or strengthen ties with your partners even further? 


2. Decide who is the product owner of your EDI setup 

Identify who owns your EDI project internally within the company. Investing in a great product is one thing, but allocating resources to it is another. Therefore, it’s crucial to allocate internal resources for your EDI project if you want it to succeed. 

3. Decentralize your EDI tasks to save time and gain better customer service 

Organize your EDI strategically by assigning EDI tasks to relevant business departments. By shifting these tasks away from the IT department, you can bypass IT bottlenecks, assist customers more efficiently, and cultivate closer partnerships with your trading partners. 


4. Direct errors to the right people for swift error handling 

You can’t have an error-free EDI setup. However, with Link you can be pro- and reactive in handling errors with the new features around error handling, monitoring, alerts and tracking.

Learn more about Link here


5. Consider your requirements for your partners when onboarding 

Fast onboarding isn’t just about what’s fast for you. Lengthy onboarding processes and high costs for your partners will also impact you. Therefore, be mindful that not everyone uses the same IT systems as you do, and partners are constrained by these capabilities. 


The seminar included concrete customer examples and several demos of the presented features, which participants could leverage to enhance their own business and use of Link. 

We’re excited to continue the success next year and look forward to welcoming both familiar and new faces.